Name: Rehana Memon
Business: Artificial Jewelry and Glass Bangles Shop
District: Naushahro Feroze
Rehana was mother of five children. She has been living with her family in Halani Village of District Naushehro Feroz. Like all mothers, she always wanted her children to receive education. Since her husband was a driver who barely earned PKR 200 a day, she knew that her children would never be able to get education in such low income. So she decided to generate more income by selling clothes. She had a very small saving but it was sufficient to start business on primary level in a village. In order to win buyers, she even dealt the business on credit.
Soon the creditors either ran away or refused to pay back for clothes. With poor business knowledge and skills, Rehana suffered a miserable loss. Now, all her savings were gone,hopes vanished and dreams shattered. By that time, Rehana came to know about microcredit program of Saath Development Society. She applied and received, initially, PKR 5000/=. Saath Development Society supported her financially and equipped her with business skills throughout the process. Now she was able to utilize her money wisely. With proper planning and successful business strategy, she identified a business that could earn her guaranteed profit. She now opened a small shop of glass bangles and artificial jewelry in her house. When it was proved a successful venture, Saath Development Society supported her with PKR 15000-20000 so that she could still grow her business more.
Rehana proved her worth with her confidence. She materialized her dream into reality. Her children are receiving education. Nowadays she supports her family as well. She is a female entrepreneur with all the skills to run a successful business on small level. Her happiness has no bounds.